Brand Africa 2020: Ranking Africa’s Most Influential Brands

GeoPoll was pleased to once again partner with Brand Africa and Kantar on the launch of this year’s Brand Africa 100, an annual list of the top brands in Africa and in the key sectors of media [...]

Coronavirus in Uganda: Impact on Media Consumption

In a state address on 18th March 2020, President Yoweri Museveni outlined guidelines on managing coronavirus in Uganda. Amongst the raft of measures outlined was the closure of shopping malls and [...]

Coronavirus in sub-Saharan Africa: Data shows changing food habits, increased testing

Following GeoPoll’s first two reports on the impact of COVID-19 in sub-Saharan Africa, we are pleased to release results from our latest round of data collection. Data was collected from 10 [...]

Frequently Asked Questions around Mobile Phone Surveys

For researchers around the globe, it is clear that the coronavirus outbreak will alter how business is done for years to come; Many data collection firms have paused in-person research for the [...]

Financial Impact of Coronavirus in Sub-Saharan Africa

The coronavirus global health pandemic is catalyzing stark changes throughout the world. Even areas where the total number of cases or deaths from the pathogen are relatively low are experiencing [...]

Informal vs. Formal Economy for FMCG Purchases in Kenya

As the multinational business community has begun peering in on African markets as a “final frontier” for expansion, an increasing amount of attention has focused on the economy in Kenya. [...]

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