How to Determine Sample Size for a Research Study

Sample size is a research term used for defining the number of individuals included in a research study to represent a population. The sample size references the total number of respondents [...]

International Women’s Day: Report Supplement

To mark International Women’s Day, GeoPoll conducted a study on gender equality in Ghana, Kenya, Nigeria, and South Africa in the first week of March 2021. The survey gathered responses from 400 [...]

King Beach on Remotely Managing 60+ Call Centers

King Beach is the Director of Solutions at GeoPoll, a role in which he oversees GeoPoll’s call center operations in 60 markets around the world. He talked to Roxana Elliott about the shift [...]

Traditional vs Online Focus Groups

Focus groups have long been considered the gold standard for qualitative market research. Since the 1940s researchers have utilized focus groups to capture the experiences, perceptions, [...]

The Gender Equality Report: International Women’s Day 2021

International Women’s Day (IWD) is celebrated annually on March 8th around the world and is an important day in the movement for women’s rights. A key date in the United Nations [...]

Coding Qualitative Data

Analyzing quantitative research data is relatively straight-forward. No matter how complicated the formulas and calculations might be, the results are always quantifiable. Analyzing qualitative [...]

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