Archives

Sample size is a research term used for defining the number of individuals included in a research study to represent a population. The sample size references the total number of respondents [...]

International Women’s Day (IWD) is celebrated annually on March 8th around the world and is an important day in the movement for women’s rights. A key date in the United Nations [...]

Lucy Wanyee is an Operations Manager at GeoPoll, overseeing a cross-functional team that handles survey operations from end-to-end and ensures internal and client data needs are delivered at the [...]

Over the last two decades, the mobile phone has become more and more integral to many people’s lives across the world. Mobile penetration rates have snowballed in most parts of the world, [...]

Latin America consists of the entire continent of South America in addition to Mexico, Central America, and the islands of the Caribbean, and the term generally applies to all countries whose [...]

Roxana Elliott is the Vice President, Marketing and Content, at GeoPoll. She leads the marketing team and oversees the internal content generation and communications. In this interview, Roxana [...]

Advertising has come a long way, but the objective has remained the same – reach an audience and appeal to it to procure a product or service. What has evolved continuously are the [...]

Kenya is one of the most technology-advanced countries in Africa, which has had many christen it the Silicon Savannah. In recent years, most of Kenya’s technological innovation has been [...]

2020 has been a different year, and the holidays will be different, too. Like we did at the end of 2019, we ran a fun survey via the GeoPoll App in four countries – Ghana, Kenya, South [...]

Sub-Saharan Africa has not experienced as many COVID-19 cases as other regions. However, there has been a significant impact on day-to-day livelihoods, with varying degrees of restrictions across [...]

Wycliffe Litabalia is a Survey Operations Manager at GeoPoll. He leads our survey operations processes, from survey design to research data handover to the research team. Below is a conversation [...]

Concept testing is a research method that involves evaluating ideas or concepts with a target audience before it becomes available to the public. It helps gauge the willingness of customers to [...]

GeoPoll offers phone airtime, mobile money, and other incentives to thank you for your participation in our surveys and other tasks. In this article, we look at the two main ways GeoPoll [...]

Since 2012, GeoPoll has established itself as the leading mobile-based research provider, conducting surveys via modes including SMS and voice call in Africa, Asia, and Latin America. Over time, [...]

In this guide, we take you through the easy steps of updating your phone number and changing your password on the GeoPoll App. Changing your GeoPoll Phone number The phone number is integral to [...]

What do you do if you have a question or experience an issue that would like to report to GeoPoll? In this article, we outline the open channels and the best ways to send in different types of [...]

The rise of the internet age has revolutionized many spheres of business, including how marketing is done. While traditional marketing channels are still important to many businesses, it is [...]

We upgraded the GeoPoll App to a lighter, easier, and faster version that we hope you have updated to and are enjoying. We removed some features and left only the features you need, which are now [...]

GeoPoll is pleased to announce the launch of a new and improved mobile application to broaden our remote surveying capabilities. The new mobile app is a revamp of the original GeoPoll Application [...]

GeoPoll is excited to announce that after several months of collecting feedback from the GeoPoll Community and multiple GeoPoll teams working tirelessly together, we have now released a new [...]

In mid-March 2019, Cyclone Idai, one of the worst tropical cyclones ever in the southern hemisphere, hit parts of Southern Africa, with Mozambique bearing the brunt of the natural calamity. The [...]

GeoPoll is running a series of studies about the coronavirus outbreak and its impact on the day to day livelihood. Most countries have now reported cases of COVID-19 and most people are aware of [...]