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The sample used to conduct a study is one of the most important elements of any research project. A research sample is those who partake in any given study, and enables researchers to conduct [...]

At the end of 2018, 5.1 billion people across the world owned a mobile device subscription, and it is estimated that by 2025 this number will grow to 5.8 billion. A 4% growth rate may not seem [...]

Today, August 19th, is World Humanitarian Day (WHD), which is a day of remembrance and appreciation for those who have put themselves at risk to help the most vulnerable people around the world. [...]

Modern technology has opened up opportunities for collecting survey data throughout the world. Today, there is an assortment of available modes for survey-based market research and this article [...]

This post was authored jointly by Tavian McKinnon, of GeoPoll and Kristen Little of PSI International.  In order to learn more about how the private sector could help increase the proportion of [...]

Development assistance is a field marked by complexity. Stimulating, or facilitating, growth in emerging markets is a multi-faceted process that typically transcends theoretical thought. Projects [...]

Every research method, traditional or modern, falls into one of two categories: primary research or secondary research. Primary research is information gathered through self-conducted research [...]

There are 14,752 individual islands in Indonesia, and wrapped around each of the islands is thousands of miles of coastline – 33,999 miles  to be exact. Despite this, the ocean that [...]

The use of mobile devices as a data collection mode in research has been around for less than 10 years. The rapid growth and evolution of mobile devices from basic feature phones at the advent of [...]

Using the daily data collected through GeoPoll’s Media Measurement Service, GeoPoll has analyzed the top TV stations in Uganda for Q2 of 2015, April 1st – June 30th. We examined both [...]

Using the daily data collected through GeoPoll’s Media Measurement Service, GeoPoll has analyzed the top TV stations in Tanzania for Q2 April 1st – June 30th. We examined both tv [...]

Using the daily data collected through GeoPoll’s Media Measurement Service, GeoPoll has analyzed the top radio stations in Rwanda for the month of May from May 1st – May 13th. We [...]

Using the daily data collected through GeoPoll’s Media Measurement Service, GeoPoll has analyzed the top radio stations in Nigeria and Ghana for the past three months, from February [...]

Using the daily data collected through GeoPoll’s Media Measurement Service, GeoPoll has analyzed the top radio stations in Tanzania and Kenya for the past three months, from February [...]

Using the daily data collected through GeoPoll’s Media Measurement Service, GeoPoll has analyzed the top TV stations in Nigeria for March 2015. GeoPoll’s data includes [...]

Using the daily data collected through GeoPoll’s Media Measurement Service, GeoPoll has analyzed the top TV stations in Ghana for the first quarter of 2015, from January 1st – [...]

Using the daily data collected through GeoPoll’s Media Measurement Service, GeoPoll has analyzed the top TV stations in Tanzania for the first quarter of 2015, from January 1st – [...]

GeoPoll is excited to announce that our Media Measurement Service has now launched in Rwanda, and is currently collecting daily data on TV, radio, and print audience [...]

Using the daily data collected through GeoPoll’s Media Measurement Service, GeoPoll has analyzed the top TV stations in Uganda for the first quarter of 2015, from January 1 – March [...]

GeoPoll’s Media Measurement Service now includes daily measurement for print outlets, and we’re excited to share some of our findings on Kenya’s print media. GeoPoll measures [...]

GeoPoll’s Media Measurement Service produces daily ratings and audience size for TV, radio, and print in Kenya, Ghana, Uganda, and Tanzania, so we have been closely following news [...]

We’ve had an exciting year here at GeoPoll, partnering with organizations like the World Food Programme, the One Campaign, and USAID. We also launched our first subscription product, which [...]

Notable events often lead to spikes in television viewership, such as during the World Cup over the summer. Natural disasters or political events such as elections also draw in viewers, and in [...]

In September we examined TV ratings in Kenya over three months, and here we are presenting a more detailed analysis of Kenyan TV viewership in October. According to BuzzKenya, there are over 15 [...]