Gambling in Kenya: Mobile Phones and Football Boost Popularity

Following our joint report with Ipsos, on the reaction to the crackdown on gambling in Kenya and the suspension of several gambling firms’ licenses, GeoPoll is pleased to release additional [...]

Understanding the Kenyan Gambling Consumer: Insights on Sports Betting

Kenya has the highest number of gambling youth in Sub-Saharan Africa (SSA) and sports betting has become the most popular form of gambling, according to GeoPoll’s series of studies on the rise of [...]

Mobile Gambling among Youth in Sub-Saharan Africa

Millennials in Sub-Saharan Africa (SSA) are using their mobile phones to bet on football and are spending less than $50USD per month. Kenya has the highest number of betting youth , this is [...]

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