Jumia and African E-Commerce Show Promise for Burgeoning Consumer Market in Africa

Jumia, an e-commerce store in Africa, has been rapidly gaining clout in the business world, both in Africa and across the globe. The increase in attention is well deserved seeing as the start-up [...]

The rise of Facebook groups could be a threat to Jumia’s e-commerce dominance in Africa, new poll finds

Informal transactions through Facebook groups are threatening the success of e-commerce giants in Africa according to a recent straw poll on the impact of the Black Friday sale promotion on this [...]

Online Shoppers in Sub-Saharan Africa still don’t trust e-commerce sites despite adoption of Black Friday

A majority of  Sub-Saharan Africans do not trust online shopping sites, this is according to a recent GeoPoll  survey conducted in 5 African countries; Kenya, Uganda, Nigeria, South Africa and [...]

Black Friday yet to pick up in Kenya despite growth in e-commerce

Unlike other mostly western countries, where black Friday is characterized by long lines of people braving cold days and nights outside major shopping malls, in Kenya, black Friday is simply a [...]

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