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The 2018 World Cup highlighted the changes in live sports viewership across the world, and especially in Africa, where there has been significant growth in the use of streaming services to watch [...]

The 2018 FIFA World Cup kicked off on 14 June 2018 with pomp and glamour. British performing and recording artist Robbie Williams together with Russian singer, Aida Garifullina gave a resounding [...]

On Thursday 17th May 2018, GeoPoll and the Marketing Society of Kenya (MSK) jointly launched GeoPoll’s latest 2018 World Cup insights report to over 80 marketers, media owners and sports [...]