Mobile Penetration in South Africa

In the twenty-six years since the first mobile phones were available in South Africa in 1994, mobile connectivity has grown rapidly in the country, resulting in high mobile penetration rates in [...]

Mobile Penetration in South Asia and Southeast Asia

There are an estimated 5.24 billion people that have some sort of mobile device, or 67.4% of the global population. In this article, we examine mobile penetration data in Asia, specifically South [...]

The Rise of Digital Advertisement Consumption Among Youth in Sub-Saharan Africa

Youth in Sub-Saharan Africa encounter more digital advertisements on a daily basis than any other form of advertisement. The number of Internet users and their daily usage continues to surge as [...]

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