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As the month-long football fever comes to an end on Sunday 15th July with France facing Croatia, TV ratings for the World Cup in sub-Saharan Africa have continued to decline. The semifinals took [...]

And then they were four. France vs Belgium tonight 10th July and England vs Croatia tomorrow are the two semifinals that will see the four teams fight it out for a place at the finals on Sunday [...]

This year’s World Cup has had the most shocking group and knockout moments according to Time magazine. The Group and the Knockout Stages held enough surprises to the millions of viewers who have [...]